Nescafe – #GoodMorningWorld

Often people ask me, “do you like coffee?” And often, as cliché as it may sound, I reply with, “yes, with oxygen only.”

Coffee is like a drug that just cannot be treated. It completes a day that it starts. It brightens the gloomy day you had at work or school. Coffee is a feeling that needs to be celebrated. With #GoodMorningWorld, we celebrated this feeling.


Handled by The Digital Factory (TDF), this campaign was a very exciting one as:

  1. I am a die-hard coffee fan.
  2. It was great engaging with a number of bloggers tweeting their heart out for the love of coffee and any other aspect that was involved in the trending.
  3. Pakistan managed to be the 2nd country in the world during this trend.




With an exciting campaign coming to its end, surely, Nescafe coffee is a perfect way to begin a day.


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